Thursday 8 March 2012

There is a fire up under this ass!

Unless you have been living under a rock, you have heard, read or been told about Kony 2012. It was everywhere yesterday, Facebook, news casts, blogs, Twitter, even Pinterest. Today, not as much and mostly overshadowed by the speculations that always follow any cause (me doing my part in this respect as well), but still there, nonetheless. It is tomorrow that worries me, along with the next day, then the next and so on.
We are living an age of instant gratification and never ending distraction. One click, a "share" or a "like" and we are enabled to feel satisfied that we have done something. While this is one way of spreading the news and I am in no way condemning those who have done simply this, I feel as if we are at a point in time where we NEED to be doing more. If not for ourselves, for our children. With this widespread awareness, we have a window of opportunity where kids are paying attention, that we cannot miss out on. If we sit back, click and move on, we are allowing them to think that this is enough. While it is something, it is far from being enough. What you decide to do is personal. Just do it. Donate, educate, activate...